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TLDR


Execution Period

2 years and 5 months

Augmented team

2 Full Stack Developers

Results

  • 140+ client companies
  • Increasing user appreciation
  • Full suite of video creation tools
  • Seamless extension integration

Vormats

Video Communication App

Empowering Everyone with Video Storytelling


Client Profile

Frustrated with text-based communication? Vormats, the user-friendly video communication app, cuts through the noise by making professional video creation accessible to everyone. This click-and-go solution empowers anyone, regardless of experience, to become a video storyteller. With beautiful templates, structured storytelling guides, and even autocue functionality for smooth delivery, Vormats provides everything you need to create high-impact content.

Originally envisioned as a tool for diverse applications like employer branding, job vacancy videos, and updates, Vormats has become a dynamic platform for anyone to share their voice and ideas in a world increasingly craving visual communication.

The Challenge

Recognizing the transformative potential of Vormats, our client sought expertise to elevate the platform’s capabilities. Two full-stack developers from our team were enlisted to:

  1. Refine the user experience.
  2. Implement new features.
  3. Integrate the app’s extension into Chrome.

The Fix

MaybeWorks’ collaboration with Vormats focused on delivering a user-centric platform that empowers everyone to become a video storyteller. Here’s how we achieved this:

  • Intuitive User Interface: We refined the user interface to ensure a smooth and intuitive experience for users of all experience levels. This allows anyone to comfortably create professional-looking videos for diverse purposes, including employer branding, captivating job vacancy previews, and engaging internal communications.
  • Seamless Video Creation Suite: Our developers implemented a comprehensive suite of video editing tools within the platform. Users can now effortlessly record, upload, trim, add segments, overlay music, and share their videos with ease.
  • Chrome Extension Integration: For enhanced accessibility, we seamlessly integrated the Vormats extension into Chrome. This allows users to access the platform directly from their web browser, further streamlining the video creation process.

The Gains

The collaboration between MaybeWorks and Vormats yielded remarkable results, transforming the platform into a powerful tool for democratizing video communication. Here’s a glimpse of the payoff:

  • Soaring User Base: The enhanced functionality and user-friendly design have significantly increased Vormats’ client base. Over 140 companies now utilize the platform to create diverse video content, showcasing its broad appeal across various industries.
  • Seamless Accessibility: The successful integration of the Vormats Chrome extension is a game-changer. Users can now effortlessly access the platform and its functionalities directly from their web browsers, further broadening accessibility and boosting user base growth.
  • Empowered & Satisfied Users: Vormats’ commitment to user-friendly design is reflected in increased positive user feedback. Users appreciate the intuitive features and enhanced capabilities, empowering them to create impactful video content with confidence.
  • MaybeWorks’ partnership with Vormats has demonstrably achieved its core objectives. The platform is now more accessible, user-friendly, and feature-rich, allowing businesses and individuals to harness the power of video communication and share their stories with the world.

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